But less than 2% of AIS Play customers pay for the mobile content service, with the vast majority accessing the services for free. AIS has an additional 200,000 customers using AIS Playbox, a set-top box with a built-in WiFi connection that converts a conventional TV to a smart TV via the AIS broadband fibre network. Mr Suvit said AIS has 300,000 fibre-optic broadband customers, representing 4% of the local home broadband internet market. "Our content development is aimed at enhancing our customers' mobile experience and differentiating ourselves from the competition," he said. However, the analyst noted that True was unlikely to aggressively promote its IPTV service because such a campaign could hurt TrueVisions' pay TV service.

Source: Bangkok Post February 09, 2017 22:19 UTC